"On Point Strategies began working with Ahlers & Cooney in 2009 on rebranding and content review of our website, and since has become a vital part of our team. We work in close partnership with Tamara on a wide range of initiatives, including marketing planning, branding, communications, public relations, and targeted marketing. She sets direction with our firm for its varius practice group's marketing and business development, while implementing many strategies with her team. She works effectively with the attorneys and acts as a mentor for internal staff on various projects.
Tamara and her firm, On Point Strategies, have created a framework to help us successfully and continuously pursue our business development goals. Professional services marketing is quite different from product marketing and Tamara excels in understanding what's important for law firms as it relates to building the firm's brand and each individual attorney's brand. Tamara's seasoned experience and years of expertise make a difference for us."
Ahlers & Cooney, P.C.
"The Technology Association of Iowa (TAI) had the privilege of working with Tamara Kenworthy and her firm, On Point Strategies, since our educational foundation initiative (HyperStream) began in 2007. They were able to understand our mission critical needs, forecast industry trends and develop an agile and thorough plan through extensive market research. Our team has benefited from On Point’s expertise and meticulous attention to detail during every phase of HyperStream’s program development. We were able to reach our target audiences and successfully roll out a program that is destined to become a national model. On Point Strategies excels at incorporating the client’s vision and operational details into the marketing plan, so as to deliver a project that is excellent, as well as on-time and on-budget.
With Tamara’s leadership over the years and serving as Program Director from 2007 – 2015, HyperStream grew from one pilot club to programs in over 165 Iowa schools, reaching over 2,000 students in 2015. HyperStream has been recognized by the Governor of Iowa’s STEM Advisory Council as one of the leading STEM programs in Iowa. Due to this growth, TAI hired full-time staff in 2015 to continue growing the program statewide.
Tamara received TAI’s highest honor, the Prometheus Torch, at the 2015 Women of Innovation awards banquet for her work on behalf of TAI/HyperStream."
CIO, Merchants Bonding Company, and
Technology Association of Iowa, Board Member & Workforce & Education Committee Member